{"id":11790,"date":"2025-04-14T10:53:15","date_gmt":"2025-04-14T08:53:15","guid":{"rendered":"https:\/\/icrop.com\/moving-forward-together-with-the-grower-data-driven-and-personal-crop-guidance-at-farmplus\/"},"modified":"2025-04-22T16:04:48","modified_gmt":"2025-04-22T14:04:48","slug":"data-driven-and-personal-crop-guidance-at-farmplus","status":"publish","type":"post","link":"https:\/\/icrop.com\/en\/data-driven-and-personal-crop-guidance-at-farmplus\/","title":{"rendered":"Moving forward together with the grower: data-driven and personal crop guidance at Farmplus"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11790\" class=\"elementor elementor-11790 elementor-11774\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4487b346 elementor-section-height-min-height elementor-section-full_width elementor-section-height-default elementor-section-items-middle\" data-id=\"4487b346\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-66c225d8\" data-id=\"66c225d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-0b5b145 e-flex e-con-boxed e-con e-parent\" data-id=\"0b5b145\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09843b4 e-flex e-con-boxed e-con e-parent\" data-id=\"09843b4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ad3e144 e-con-full e-flex e-con e-child\" data-id=\"ad3e144\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0ef6bb5 e-con-full e-flex e-con e-child\" data-id=\"0ef6bb5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a900361 e-con-full e-flex e-con e-child\" data-id=\"a900361\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-eb90f29 e-con-full e-flex e-con e-child\" data-id=\"eb90f29\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a5760b elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"1a5760b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Moving forward together with the grower: data-driven and personal crop guidance at Farmplus  <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d24370e e-con-full e-flex e-con e-child\" data-id=\"d24370e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-847d79d e-con-full e-flex e-con e-child\" data-id=\"847d79d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3cc830d elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"3cc830d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-fde9fb9 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/icrop.com\/en\/2025\/04\/14\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>April 14, 2025<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a84ff62 e-con-full e-flex e-con e-child\" data-id=\"a84ff62\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d725e48 elementor-widget elementor-widget-heading\" data-id=\"d725e48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">When Farmplus - the former CZAV - began deploying AppsforAgri's iCrop three years ago, it was still pioneering. A small group of 30 arable farmers and a handful of advisors went to work testing the system in practice. \"We deliberately started with a compact group that was willing to think along,\" explains Wydo van der Lee, ICT and supply chain manager at Farmplus. \"This allowed us to learn and at the same time build something that really connects to daily practice.\"   \n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d9b8934 e-con-full e-flex e-con e-child\" data-id=\"d9b8934\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d07582 elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"1d07582\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">From thinking to doing<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e026984 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"e026984\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 12pt;\">The first approach focused on growers who were not yet active with digital crop registration. &#8220;We thought: if we get that group on board, we&#8217;ll really make a profit. But that turned out to be unrealistic. Those who are not yet doing anything with registration often have a reason for doing so.&#8221; In the second year, Farmplus reversed the strategy and worked with a leading group of forerunners. &#8220;That immediately gave much more speed. Those growers are critical, curious, and ask for smart solutions. You learn a lot from that.&#8221;   <\/span><\/p><p><span style=\"font-size: 12pt;\">Meanwhile, the platform has been rolled out more broadly. This crop year, all growers of Lower wheat &#8211; a certified grain that must be fully traceable &#8211; will work with the system. &#8220;This places high demands on transparency. Thanks to the app, we can show exactly what resources were used, when, where and how.&#8221;  <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-37dec59 e-con-full e-flex e-con e-child\" data-id=\"37dec59\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-283daff elementor-widget elementor-widget-heading\" data-id=\"283daff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">From fragmentation to overview\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5131969 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"5131969\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-equalizer=\"\" data-equalize-on=\"medium\" data-equalize-by-row=\"true\" data-resize=\"avgrcr-eq\" data-mutate=\"3yirpb-eq\" data-t=\"is9whw-t\"><div><div><div><div data-idx=\"\"><p><span style=\"font-size: 16px;\">Previously, information was scattered across notebooks, Excel files, apps, emails and WhatsApp conversations. &#8220;If one grower had a top yield and another did not, we had to puzzle everything together afterwards. Now everything is in one system and we can analyze much more specifically.&#8221; That central location also offers internal advantages. &#8220;We can give better advice because we have a better view of what is really happening in the field.&#8221;   <\/span><\/p><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae83204 elementor-blockquote--skin-quotation elementor-blockquote--align-left elementor-widget elementor-widget-blockquote\" data-id=\"ae83204\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tWe wanted to get rid of fragmented information. Data was everywhere: in notebooks, WhatsApp, loose Excel sheets. Now we have everything in one place - that gives overview and insight.  \t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Wydo van der Lee<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8b8c21e e-con-full e-flex e-con e-child\" data-id=\"8b8c21e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-df4a480 elementor-widget elementor-widget-heading\" data-id=\"df4a480\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Developing together<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47e0922 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"47e0922\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 16px;\">The collaboration with AppsforAgri quickly grew into a partnership. &#8220;We involved consultants from the beginning, not only for support, but precisely because their practical knowledge is crucial for a well-functioning system.&#8221; Van der Lee calls the weekly brainstorming sessions &#8220;insanely valuable. &#8220;We named a bottleneck, thought about a solution together, and the development team often came up with something tangible a week later. That speed, that thinking along &#8211; that&#8217;s worth its weight in gold.&#8221;   <br><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-65feddf e-con-full e-flex e-con e-child\" data-id=\"65feddf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c9a6add elementor-widget elementor-widget-heading\" data-id=\"c9a6add\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Standardization as a strength\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5bb807e elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"5bb807e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-equalizer=\"\" data-equalize-on=\"medium\" data-equalize-by-row=\"true\" data-resize=\"avgrcr-eq\" data-mutate=\"3yirpb-eq\" data-t=\"is9whw-t\"><p><span style=\"font-size: 12pt;\">Working with standardized recipes by crop and soil type gives the advisory process more structure. &#8220;It creates fewer questions and more clarity for growers. And advisors can focus on content instead of repetitive questions.&#8221; That fits with the role Farmplus sees for itself: not throwing everything digitally over the fence, but making choices together with the grower &#8211; from cropping plan to harvest.  <\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c24909 elementor-widget elementor-widget-heading\" data-id=\"8c24909\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Future: smarter and better connected\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25b6284 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"25b6284\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-equalizer=\"\" data-equalize-on=\"medium\" data-equalize-by-row=\"true\" data-resize=\"avgrcr-eq\" data-mutate=\"3yirpb-eq\" data-t=\"is9whw-t\">\n<p><span style=\"font-size: 12pt;\">In the near future, Farmplus will focus on process optimization. &#8220;We want to automatically link external data streams &#8211; such as item information, customer data and RVO data &#8211; so that the entire process runs seamlessly.&#8221; Van der Lee also sees potential in AI, provided more internal knowledge is captured first. &#8220;We have a lot of agronomic knowledge in-house, but it is still too much in heads and loose documents. If we digitize that, AI can really add value to it.&#8221;   <\/span><\/p>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d5cfbb elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"4d5cfbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-equalizer=\"\" data-equalize-on=\"medium\" data-equalize-by-row=\"true\" data-resize=\"avgrcr-eq\" data-mutate=\"3yirpb-eq\" data-t=\"is9whw-t\"><p><span style=\"font-size: 12pt;\">He does emphasize that part of the strength of the collaboration is the customization. &#8220;We now talk a lot one-on-one with AppsforAgri. As the number of customers grows, that ratio will change. But that doesn&#8217;t have to be a disadvantage. With the right structure, cross-pollination between clients can actually lead to faster innovation.&#8221; <\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23c0b48 elementor-blockquote--skin-quotation elementor-blockquote--align-left elementor-widget elementor-widget-blockquote\" data-id=\"23c0b48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tThe future lies in links and smart analytics - we are now fully committed to that. With Appsforagri we are building a platform which in a few years will be indispensable for every grower and advisor. \t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4df43d elementor-widget elementor-widget-heading\" data-id=\"f4df43d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Moving forward with confidence\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ffe1ac elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"8ffe1ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-equalizer=\"\" data-equalize-on=\"medium\" data-equalize-by-row=\"true\" data-resize=\"avgrcr-eq\" data-mutate=\"3yirpb-eq\" data-t=\"is9whw-t\"><p><span style=\"font-size: 12pt;\">Farmplus is enthusiastic about the steps taken &#8211; as well as the cooperation itself. &#8220;It can always be done faster, but the progress is there. We keep each other on our toes, and we keep building together. That way, this will grow into a system we all won&#8217;t want to be without in a few years.&#8221; <\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ab98d59 e-con-full e-flex e-con e-child\" data-id=\"ab98d59\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4cb35bb e-con-full e-flex e-con e-child\" data-id=\"4cb35bb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a3d7188 elementor-widget elementor-widget-heading\" data-id=\"a3d7188\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Follow us!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47bee75 elementor-icon-list--layout-inline elementor-align-end elementor-mobile-align-center elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"47bee75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.facebook.com\/appsforagri.official\/\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook-square\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/company\/3268592\/\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"mailto:info@appsforagri.com\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-envelope\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ace1589 elementor-widget elementor-widget-heading\" data-id=\"ace1589\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">More news<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-867db6d elementor-grid-1 elementor-posts--thumbnail-left elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"867db6d\" data-element_type=\"widget\" data-e-type=\"widget\" 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href=\"https:\/\/icrop.com\/en\/de-start-van-het-teeltseizoen-waarom-overzicht-in-maart-cruciaal-is\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/icrop.com\/wp-content\/uploads\/2026\/03\/start-seizoen-maart-300x200.png\" class=\"attachment-medium size-medium wp-image-12738\" alt=\"\" srcset=\"https:\/\/icrop.com\/wp-content\/uploads\/2026\/03\/start-seizoen-maart-300x200.png 300w, https:\/\/icrop.com\/wp-content\/uploads\/2026\/03\/start-seizoen-maart-1024x683.png 1024w, https:\/\/icrop.com\/wp-content\/uploads\/2026\/03\/start-seizoen-maart-768x512.png 768w, https:\/\/icrop.com\/wp-content\/uploads\/2026\/03\/start-seizoen-maart.png 1536w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/icrop.com\/en\/de-start-van-het-teeltseizoen-waarom-overzicht-in-maart-cruciaal-is\/\" >\n\t\t\t\tThe start of the growing season: why overview in March is crucial\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/icrop.com\/en\/de-start-van-het-teeltseizoen-waarom-overzicht-in-maart-cruciaal-is\/\" aria-label=\"Read more about The start of the growing season: why overview in March is crucial\" tabindex=\"-1\" >\n\t\t\tRead more\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12465 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-en tag-knowledge-article-top-crop-part-6\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/icrop.com\/en\/what-ai-is-already-doing-for-agriculture-today-and-how-your-role-will-change-tomorrow\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/icrop.com\/wp-content\/uploads\/2025\/07\/EN_Series-6-300x169.png\" class=\"attachment-medium size-medium wp-image-12433\" alt=\"\" srcset=\"https:\/\/icrop.com\/wp-content\/uploads\/2025\/07\/EN_Series-6-300x169.png 300w, https:\/\/icrop.com\/wp-content\/uploads\/2025\/07\/EN_Series-6.png 470w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/icrop.com\/en\/what-ai-is-already-doing-for-agriculture-today-and-how-your-role-will-change-tomorrow\/\" >\n\t\t\t\tWhat AI is already doing for agriculture today &#8211; and how your role will change tomorrow\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/icrop.com\/en\/what-ai-is-already-doing-for-agriculture-today-and-how-your-role-will-change-tomorrow\/\" aria-label=\"Read more about What AI is already doing for agriculture today &#8211; and how your role will change tomorrow\" tabindex=\"-1\" >\n\t\t\tRead more\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12467 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-nl category-blog-en category-geen-onderdeel-van-een-categorie tag-knowledge-article-top-crop-part-5\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/icrop.com\/en\/how-do-you-translate-observations-directly-into-action\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/icrop.com\/wp-content\/uploads\/2025\/07\/EN_Series-5-300x169.png\" class=\"attachment-medium size-medium wp-image-12430\" alt=\"\" srcset=\"https:\/\/icrop.com\/wp-content\/uploads\/2025\/07\/EN_Series-5-300x169.png 300w, https:\/\/icrop.com\/wp-content\/uploads\/2025\/07\/EN_Series-5.png 470w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/icrop.com\/en\/how-do-you-translate-observations-directly-into-action\/\" >\n\t\t\t\tHow do you translate observations directly into action?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/icrop.com\/en\/how-do-you-translate-observations-directly-into-action\/\" aria-label=\"Read more about How do you translate observations directly into action?\" tabindex=\"-1\" >\n\t\t\tRead more\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12469 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-en tag-knowledge-article-top-crop-part-4\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/icrop.com\/en\/case-study-how-do-growers-advisors-and-cooperatives-work-together-smartly\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/icrop.com\/wp-content\/uploads\/2025\/07\/EN_Series-4-300x169.png\" class=\"attachment-medium size-medium wp-image-12427\" alt=\"\" srcset=\"https:\/\/icrop.com\/wp-content\/uploads\/2025\/07\/EN_Series-4-300x169.png 300w, https:\/\/icrop.com\/wp-content\/uploads\/2025\/07\/EN_Series-4.png 470w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/icrop.com\/en\/case-study-how-do-growers-advisors-and-cooperatives-work-together-smartly\/\" >\n\t\t\t\tCase study: how do growers, advisors and cooperatives work together 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